Advertising in the Digital Age DVD

Item #: 300036
UPC: 846742002557

©2012 Learning ZoneXpress

Run time: 22 minutes
Audience: Grades 7 - Adult

Closed Captioned

Do you know when and where are you being targeted for marketing? It may be more often and in more places than you think. Advertising in the Digital Age features interviews with cutting-edge advertising and media professionals who give an overview of how to navigate new media marketing techniques in the digital age, including:

Traditional Techniques: Review of tried and true advertising techniques.
New Media, New Techniques: Advertising is a mix of new and old, and sometimes anything goes.
Be in Control: Match your privacy settings to your own privacy standards.

2013 Telly Award Winner

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Advertising in the Digital Age Video Worksheet

"This is a solid overview of contemporary marketing techniques and being a savvy consumer. Recommended." ★★★
--Video Librarian - 2012